Four-point change management methodology and the demographic cliff
Concurrent Session 4
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Brief Abstract
This session will explore the challenge higher education faces today related to the demographic cliff impact on enrollment using a four-point methodology to address leading change. Various small group discussion prompts will be utilized with the audience to consider how the proposed methodology might be implemented on their campuses.
Presenters
![](https://olc-conferences-prod.s3.amazonaws.com/s3fs-public/styles/medium/public/2022 Vickie_Cook.jpg.png?itok=cZGetOhK)
Extended Abstract
This session will explore the challenge higher education faces today related to the demographic cliff impact on enrollment using a four-point methodology to address leading change. Various small group discussion prompts will be utilized with the audience to consider how the proposed methodology might be implemented on their campuses.
The session will explore the enrollment challenges created by the demographic cliff and the pandemic facing private, public, regional comprehensive, and other types of institutions. We will also recognize that there is not a one-size fits all approach that will address these challenges. This session will explore a four-point methodology on building the necessary environment to lead and direct change that will assist leaders at various levels in creating positive change for the institution.
The four-point methodology will look specifically at the need to understand the specific problem. It is not enough to say we have an enrollment problem. It is important for each institution to be able to define what that means for their institution. It is critical that the problem be understood globally but responded to locally. This is key to building buy-in from across campus to assist in the initiation of change. The second consideration is to review what is happening in the field and where solutions have been implemented and how they may or may not be appropriate to a specific institution. Campus discussions to consider researched approaches and how an appropriate team is reviewing information to consider for your own change management plan. The third point is to use data-informed approaches to lead change. This includes determining appropriate data collection both internally and externally and the appropriate inclusion of both qualitative and quantitative data to build appropriate team understanding of the issue on your campus. Finally, a plan for evaluation and assessment in regular intervals will be discussed to assist with the management of change.
Through the use of the four-point methodology for change management, leaders will be able to plan and lead change that can affect a variety of issues and challenges. This session will look specifically at the demographic cliff and subsequent enrollment challenges.