Using Animation to Get Learners on the Same Page
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Brief Abstract
How can you provide foundational information while engaging learners? Animations built with storytelling in mind! After viewing an explainer animation created to teach junior faculty about promotion and tenure, and discussing decisions made during their production, attendees will begin planning their own animated stories for learning.
Presenters
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Extended Abstract
Are you one of the many people who find using video to be an effective and engaging way to learn new skills and deepen knowledge? Educators at all levels have observed how audio-visual content is gaining popularity in the dissemination and acquisition of knowledge (Schneiders, 2020). Videos are increasingly used both as sources of information and as learning tools (Kramer & Bohrs, 2016). Explainer videos in particular have been shown to improve the knowledge level of viewers (Kramer & Bohrs, 2016). They can increase learning by combining storytelling with the presentation of facts (Schorn, 2022). A compelling narrative engages and activates the learners’ brains (Kramer & Bohrs, 2016).
This presentation will introduce the audience to some of the factors to consider when developing videos for educational purposes, with a focus on animated explainer videos. Animations can be particularly effective in providing a visual way to simplify complex concepts and processes (Williamson and Abraham as cited in F. Learning Studio, 2021). They excel at capturing attention and engaging learners (Neelakandan, 2020). They can illustrate phenomena that the human eye can not process (F. Learning Studio, 2021). Adding animations to your curriculum can also provide welcome variety for your learners.
In this interactive session participants will:
- Examine considerations for making explainer animations.
- Discuss ways to identify the kinds of topics that might be suitable for animated explainer videos.
- Explore different types of stories that can be told.
- Make design decisions about hypothetical animated explainer videos.
- Begin planning their own animated explainer video.
You will hear from a team of instructional designers and media developers along with faculty who have partnered with the team to develop animations. We will screen an animation created to teach junior faculty about promotion and tenure, and we will elaborate on key considerations during the production process, from conception to implementation. Attendees will engage in dialogue on topics important to their institutions that might make suitable subjects for animated explainer videos.
Attendees will get some practice making design decisions. First they will explore different approaches to style and tone by examining and classify samples provided. Then they will learn about different types of story formats and determine their suitability for specific projects. Finally, they will participate in a discussion about how to apply the principles they used in making these decisions to their own educational content.
References
Animation Vs Live Action: Which One Is For Your Project? - F. Learning Studio. (2021, November 17). F. Learning Studio. Retrieved April 18, 2023. https://flearningstudio.com/animation-vs-live-action-videos/
Champoux, J. E. (2001). Animated Films as a Teaching Resource. Journal of Management Education, 25(1), 79–100. https://doi.org/10.1177/105256290102500108 - abstract is here: https://journals.sagepub.com/doi/abs/10.1177/105256290102500108?journalCode=jmed
F. Learning Studio, (2021, June 25) How to Use Animation in eLearning - F. Learning Studio. https://flearningstudio.com/use-animation-in-elearning/
Kayler, L. K., Dolph, B., Seibert, R., Keller, M., Cadzow, R., & Feeley, T. H. (2020). Development of the living donation and kidney transplantation information made easy (KidneyTIME) educational animations. Clinical Transplantation, 34(4), e13830.
Abstract and link to article are found here - https://onlinelibrary.wiley.com/doi/abs/10.1111/ctr.13830
Krämer, A., & Böhrs, S. (2016, December 8). How do consumers evaluate explainer videos? an empirical study on the effectiveness and efficiency of different explainer video formats. Journal of Education and Learning. Retrieved April 12, 2023, from https://www.ccsenet.org/journal/index.php/jel/article/view/64096
Lucas, T., & Abd Rahim, R. (2017). The Similarities and Nuances of Explicit Design Characteristics of Well-Received Online Instructional Animations. Animation, 12(1), 80–99. https://doi.org/10.1177/1746847717690671
Abstract for this article - https://journals.sagepub.com/doi/abs/10.1177/1746847717690671?journalCode=anma
Neelakandan, N. (2020, October 9). How Animation-Based Learning Can Improve Your Online Courses. What Are the Benefits of Animation-Based Learning? - eLearning Industry. https://elearningindustry.com/how-animation-based-learning-can-benefit-online-courses
Schorn A (2022) Online explainer videos: Features, benefits, and effects.Front. Commun. 7:1034199.doi: 10.3389/fcomm.2022.1034199.
Schneiders. (2020). What Remains in Mind? Effectiveness and Efficiency of Explainers at Conveying Information. Media and Communication, 8(1). https://doi.org/10.17645/mac.v8i1.2507
Smith, D., McLaughlin, T. & Brown, I. (2012). 3-D Computer Animation vs. Live-Action Video: Differences in Viewers’ Response to Instructional Vignettes. Contemporary Issues in Technology and Teacher Education, 12(1), 41-54. Waynesville, NC USA: Society for Information Technology & Teacher Education. Retrieved April 13, 2023 from https://www.learntechlib.org/primary/p/37618/.